College Vault Exclusive

“We’re so excited to bring in this exclusive collection of historic graphics for a historic season with Texas moving into the SEC and tell the story of these throwback Longhorn graphics to celebrate the Texas tradition,” said Olivia Biagi, Vice President of Merchandising. “Blue 84 and our partners at Texas Athletics have been wonderful to work with on this curated collection and we hope to be able to expand this collection with fan input moving forward.”

College Vault is a program, created with trademark licensing agent, The Collegiate Licensing Company, that sources throwback graphics from the history of the school, offered on high-quality licensed merchandise for fans to celebrate the tradition and history of the University of Texas at Austin.

The Longhorn College Vault Collection is available on products ranging from stickers to sweatshirts and everything in between, and the exclusive graphics are only available on Blue 84’s Reserve Collection. Made from the finest materials, built to trend-leading silhouette specs, and featuring unique, vintage art that fans eternally love, Reserve Collection is not an average apparel line. Far from it. Unique. Vintage. Loyal. You.

“Growing up in Ft Worth with a family full of Texas Exes makes this an extra special opportunity for me, the entire Blue 84 team is excited about the new collection,” said Marc Herman, Chief Business Development Officer at Blue 84. “Equally exciting has been creating this program with the help from teams in Texas Athletics and The University Co-op!”

Graphics come from and go back into the vault to keep this vintage-inspired line fresh and exciting with new additions each season. Fans are encouraged to purchase their favorite graphics before they go back into the vault to be re-released at a future date.

This Co-op exclusive, Blue 84 collection is available now online 
and in store at 2246 Guadalupe St., Austin, Texas 78705.

About the Co-op The University Co-op is a not-for-profit giving every penny of profit and donations to course material scholarships for Longhorns. Founded in 1896, the Co-op’s mission has always been to provide students with the lowest cost course materials possible. While that has looked different over the nearly 130 years, the Co-op now provides Course Material Scholarships to over 7,000 Longhorns each year.

Contact:
Kate Mounger
Director of Marketing
University Co-op
katemounger@universitycoop.com
512-476-7211 ext. 2027